These digital installations were developed to generate hype around HP’s new range of InkJet printers. We oversaw the development of the installations and worked with celebrities like Gwen Stefani and Jake Burton to bring their printing stories to life through holographic animations. The team in Singapore also designed the touchscreen user interface and planned the logistics of touring them around Asia for several months.
HP InkJets ‘Burton’ Holographic Installation - Animation Sample Film
HP InkJets ‘Architect’ Holographic Installation - Animation Sample Film
HP InkJets ‘ Gwen’ Holographic Installation - Animation Sample Film
HP Holographic Installation - Case Study Film
DIGITAL INSTALLATIONS - PUBLICIS MODEM ASIA PACIFIC / 2007
As Copywriter with Ginny Tan, Georgina Low, Bruce Watt & Robert Tsao
